Ole Peters (born 1971 in North Germany) is a director and partner. His professional education started as a type setter, followed by freelancing as a graphic designer in the print industry. Being one of the professional motion design-pioneers with Desktop-Tools like Aftereffects in the 90s, he co-founded LaborTV and merged with Martin Woelke's Sehsucht in 2003. Since then Ole has won all major international creative awards. He is a member of the Art Directors Club Germany since 2007 and he has joined the Clio awards jury several times. His passion for design, animation and photography led to a powerful fusion of these disciplines, creating and directing pieces of intense visual storytelling combining CG and live action.
RAM 1500 – MOVING HEAVEN AND EARTH
Together with Markenfilm we have produced a TV campaign for the new Chrysler pickup truck Ram 1500, created by The Richards Group USA, directed by our creative head Ole Peters and shot in Canada by DOP Stefan von Bobely. The 60 sec. spot is jam-packed with our VFX specialties like violent earth quakes and tumbling rocks. We added VFX to more than seventy shots, creating complex 3D simulations and elaborate set extensions with intense support by our Concept & Design Department. The campaign highlights the Ram 1500 technological achievements which make natural forces and obstacles in the truck’s path retreat in deference to its groundbreaking technology. Winding roads straighten and overgrown paths instantly clear – the natural world is under complete control of the driver. Voice-over is by actor Sam Elliott („The Big Lebowski“) who also appears on camera at the end of the spot and whose deep, rich voice and "Western" appeal fits the Ram brand perfectly.
Client: Chrysler Group LLC, Auburn Hills/USA
Title: Heaven and Earth
Agency: The Richards Group USA, Dallas/USA
Production: Markenfilm & Sehsucht, Hamburg/Germany
Director: Ole Peters
Panasonic Eluga Waterproof
Fluid dance movements, interpreting the elegant curve of flowing water and embedding the advertised product in a harmonic way - director Ole Peters stages dancers, the wet element and the waterproof Panasonic Eluga in perfect balance. Sehsucht's art department translated the creative concept to moving images, Überdosis post-produced the spot.
Client: Panasonic Marketing Europe
Head of Communications Europe: Merlin Wulf
General Manager, Head of Mobile Communications: Toshiya Matsumura
Immonet Directors Cut
“What you’ve got in your head, we’ve got on the web" - property internet portal Immonet assumes that every house hunter has an exact idea of what makes a perfect home. When at the doctor's, the guy's brain waves don't show the usual sine curves but sketch a nice blue family home. Ole Peters directed the TV and internet spot.
Agency: Freunde des Hauses, Hamburg
CD Text: Raphael Hermann
CD Art: Boris Schmarbeck
Grundig Cube
[:de]Erinnerst Du Dich, wie damals auf dem Pausenhof dieser Klappspaten den Zauberwürfel ruckzuck fertig hatte? Heute bist Du ein großer Junge, der entweder mit Technikschnickschnack oder Fußball spielt. Unser neuster TV-Spot für Grundig vereint beides, Nationalkicker wie die HSV-Stars Petric und Westermann bolzen in einer Arena aus LED TV-Screens: "Leistung und Technik – brillant kombiniert". Ole Peters führte Regie, Überdosis erledigte den Rest.
[:en]Remember how envious you watched that smart-ass in the school yard mastering the rubik's cube at light speed? Now you're a big boy and playing means either technical gadgets or footie to you. Here's two in one: soccer pros (from the German national team) play in an arena made of LED TV screens - "an excellent combination of performance and technology". Ole Peters directed this TV spot by our new VFX unit Uberdosis.
Client: Grundig Intermedia GmbH, Nuremberg/Germany
Director Brand Management: Christian Struck
Lamborghini Aventador
Our latest car porn introduces Lamborghini's new super sports car Aventador with its 700 PS bull power - powerful and classy just like his namesake, Spanish bull legend Aventador - relentlessly fighting the forces of nature in a 3-minute special effect thunderstorm, shot in the Californian desert Coyote Dry Lakebed and directed by Ole Peters.
Client: Automobili Lamborghini S.p.A., Sant’Agata Bolognese, Italy
Brand Marketing Manager: Douwe Hilarius
Coop EVOLUTION
it's about money. there are multiple options what you can do with bank notes. again and again. spend it on some good stuff. roll it and let the good stuff hit you. fold it and fold it and fold it until the stuff looks good. at least the latter is exactly what we did for Swiss Bank Coop to advert their sustainable investment funds.
Marketing: Mathias von Wartburg (Head of Competence Center Marketing), Urs Uehlinger (Head of Marketing).
Skoda Superb glass harp
Yes, the bearded guy really charms these amazing sounds out of glasses (we used 597 schott zwiesel crystal ones, by the way). no, we didn't find him on "czechia's got talent". Yes, Petr Spatina is an outstanding musician. So what exactly makes you wonder why we got him for Skoda superb?
Production: Sehsucht Hamburg
Director: Ole Peters
Co-Director / Compositing: Hans Schultheiß
Filmfest Hamburg 2009
All roads lead to Hamburg... Filmfest is a small, heartfelt cinematic festival - that's why we support them by directing and producing their spots since 2004. Just felt like giving a shout-out to those who share our passion for and devotion to outstanding moving pictures. If you can't feel it, keel it!
Client: Filmfest Hamburg
Production Company: SEHSUCHT GmbH
Director: Ole Peters / Sehsucht
Mercedes-Benz GLK
Which takes of the car are live-action, which ones are CG? Well?
Who knows the right answer, has the chance to win a Mitropa coffee machine! — Please everybody! Not all at a time.
Client: DAIMLER AG
Filmproduction: BM8 GmbH
Production Company: SEHSUCHT GmbH
Born in Leipzig in 1982, raised in Aachen and now working for Sehsucht in Hamburg.
Hans is a Creative director and illustrator with a background in graphic design and classic animation.
As a young boy he learned cell animation when helping out on commercial projects at a local studio once in a while.
Strongly influenced by comic book and animation artists such as Alex Ross, Katsuhiro Otomo or Mamoruoshii he eventually started his own animation projects in 2004 whilst studying media design at Cologne University of applied Sciences (RFH).
Since then Hans has designed and directed animated movies for clients like Lamborghini, Volkswagen, Mercedes-Benz, Sony, ARD and ZDF that have been recognized at ADC, VDW, Klappe, New York Festivals and others.
Mazda Heightened Senses
Enter a mysterious night world and experience the heightened senses of species which have to survive under hard conditions, thus having evolutionally developed an extreme sharpness of senses. Using their skills to enhance the human driver's abilities to control all danger sources he may encounter on the road, this Sehsucht production highlights the wide range of MAZDA's i-Activsense safety technologies.
The car makes its way through mystic, sometimes dreamy surroundings and gradually seems to absorb the wild creatures' special abilities which accompany the driver on his way, finally embodying the perfect fusion of the qualities provided by these animals’ extreme senses.
Client: Mazda Worldwide, Japan
Agency: Team Cosmo, Duesseldorf
Deutsche Fernsehlotterie Paper World
Follow the paper flyer into Sehsucht's latest origami-style world of helping hands and improved communities. We produced the 30 sec. TVC "Paper" in full CGI for Deutsche Fernseh Lotterie, a charitable lottery, and their agency Zum Goldenen Hirschen, all three companies from Hamburg/Germany. Director Hans-Christoph Schultheiss and his team walked the tightrope between reduction and complexity, aiming to create the characters as human as possible but with a realistically foldable look that carries the complex textures of paper.
Client: Deutsche Fernsehlotterie GmbH, Hamburg/Germany
Head of Marketing: Stefanie Ohnemus
Marketing Manager: Bastian Gruhne
Volkswagen Think Blue
That's the spirit!
It's as good (and comprehensible) as that: simple pics and symbols in animated stories - that's where the Sehsucht bunch feels like home. Almost everyone knows and uses BlueMotion Technoloy - ThinkBlue rises above the product level and integrates the right attitude. A good challenge with lots of sustainable fun…
Client: Volkswagen AG
Tillmann Stauske, Head of Fairs and Congress Dept.
Janine Glahn, Senior Project Manager Fairs and Events
Lamborghini Pacemaker DC
Our favorite speed fetish builder as a client? Well… yes, Sir! Narrate the genesis from carbon to super sports car Gallardo Superleggera. Create a dark and mystic product film. Accelerate to 124 mph in less than 7 seconds. Whoa!
Client: Lamborghini, Sant´Agata Bolognese, Italy
Director Brand & Design: Manfred Fitzgerald
Mate Steinforth (born 1977 in Hannover) is a designer and director based in Berlin. He studied graphic design in Hildesheim, Germany and Fine Arts in Madrid, Spain. His early professional work was focused on animation, particularly the Performance art of VJing. In 2002, he moved to Madrid to work as an Art Director in the design studio Juan Dela Mata. In 2004 he moved back to Berlin where he worked as a freelance motion designer/director. In 2006, he moved to New York to work for the production company PSYOP. In 2009 he moved back to Germany to join the motion design and animation label SEHSUCHT as Creative Director.
Mtv EMA 2012
Show package produced in partnership with MTV, for the 19th annual MTV European Music Award, broadcasted live from Frankfurt’s historic Festhalle on Sunday, November 11, 2012.
We created and directed a 20 second sequence, and opener, bumper and closer alterations from 2 to 20 seconds length, revolving around a huge Zoetrope, a fast-moving carousel which evokes the illusion of motion through a fast succession of static elements which come to life with a stroboscopic light.
The animated sequence is a journey through time and space, transcending the ancient Zoetrope concept which stems from pre-Christian Chinese culture to our modern global society. A band lives the American Dream, symbolizing the ascent of a basement musician to stardom across the horizontal zoetrope layers. They move from the underground scene to stardom with the help of their fans and social networks, finally reach the top of the carousel and perform at the MTV EMA.
The realization of the main trailer and more than a dozen alterations raised technical challenges and led Sehsucht to finding unique solutions. To be able to create an extremely realistic look, Maxwell Render was chosen as render technology. 3D design was implemented in the character design at an early stage.
The tool Pixologic Sculptris enabled intuitive character work by designing 3D characters and using the models instantly. Animating the elements was a further challenge since the complete zoetrope is a virtual scale model, nothing is faked. Therefore, everything had to work in loops built in 24 single 'sculptures'.
Production Company: Sehsucht Berlin GmbH & Co KG, Berlin/Germany
Director: Mate Steinforth
Artists: Remo Gambacciani, Helge Kiehl, Florian Panzer, David Weidemann, Christian Zschunke
Producer: Christina Geller, Christian Jacks
Music: Nikolai von Sallwitz, Sound Architecture
Client & Lead Creative Direction: VIMN MTV World Design Studio, Milan/Italy
Creative Director: Roberto Bagatti
Associate Creative Director: Anna Caregnato
Senior Designer: Giorgio Schwarz
Art Director: James Walpole/Carlos Carrasco
Senior Producer: Cristina Mazzocca
Coordinator: Beatrice Cardile
Software
Cinema 4D, After Effects, Maxwell Render, Sculptris
Pictoplasma 2012 Opener
This year's Pictoplasma theme, doomsday, inspired the trailer for the world’s largest festival of contemporary character culture to tell a story around a Macy's Day parade full of twisted characters. Far from the gloom and doom which usually goes along end-of-day stories, Mate Steinforth's pink creatures invade a vacant city and make it their own.
Client: Pictoplasma, Berlin/Germany
Product: Pictoplasma Conference and Festival 2012
MTV Group Hug
Blobs cuddling in a group hug, colouring the grey scenery more and more in pastels and neon with each tender touch, welcome us to a brand new series of MTV idents in April 2012. This animation spot follows our successful first station ident for MTV in July 2011, "Close & Caring", also created and directed by Mate Steinforth.
Client & Lead Creative Direction: MTV World Design Studio, Milan/Italy
Creative Director: Roberto Bagatti
Associate Creative Director: Anna Caregnato
Vorwerk Stadt der Milben
Bright Mites, Big City - this futuristic animation film by Mate Steinforth illustrates the development and destruction of a mite population in only 60 seconds. Enough time for cameos of Hello Kitty bobby pins, bright red lollipops, and - tadah!! - the Vorwerk mite blaster Tiger VT265. And for those who skipped their German classes: "Stadt der Milben" means "Mite City" and "Mehr Saugkraft. Weniger Mitbewohner" reads "More vacuum power. Fewer roommates"!
Client: Vorwerk & Co. KG, Wuppertal/Germany
Head of client marketing Vorwerk Kobold: Felix Withoeft
Mtv Close and Caring
Close your eyes and feel the warmth of a hug, as simple as holding hands or sinking under your duvet. Got it? Now go with the flowy, uhm, furry monsters we created for MTV. “Close & Caring” is one of six new idents that accompany MTV Europe’s relaunch in July, 2011.
Sehsucht Berlin GmbH & Co KG
Director: Mate Steinforth
3D: Philipp Broemme, Hannes Weikert
GOOGLE STREET VIEW
who needs to travel if you have google street view? been there, done that - so old school. been here, googled that - now we're talking. uh okay, back to business: the German campaign runs in TV, print and online, illustrating the claim "life is a journey".
Production: Sehsucht Berlin GmbH & Co KG
Director: Mate Steinforth
Design: Helge Kiehl, Mate Steinforth, Christian Zschunke
T. Rowe Price Ink
Director: Mate Steinforth
Production: PSYOP, NY
Agency: JWT, NY
Client: T. Rowe Price
Lucas Zanotto (born 1977 in Bozano/Italy) comes from a background as a product and graphic designer. After receiving his design diploma in Milan, he worked in several different international design studios. Slowly he moved over to the graphic design area and from there into directing films and started focusing more and more on motion graphics. After Milan, he lived for a period in Barcelona and later moved to Berlin, where he now lives and works. He loves to mix different media and to create new possibilities of animation. His work has been awarded at different international festivals, such as a Golden Design Lion in Cannes, Gold at Promax International, - at HAFF, - at ITFS and at the Ottawa Animation Film Festival. His styles of classic animation, combined with digital medias, give his films a very modern and analogue feel. Lucas speaks german, english and italian fluently.
O2 Think Big
How to get teenagers to reinvent their neigborhood with an explanatory film for the o2 Think Big campaign? Well, director Lucas Zanotto knew the answer and designed and directed this little piece of animated art installation with SEHSUCHT Berlin. No CGI was harmed during the production of this shoot. Watch for yourself in the
Making Of.
Sehsucht Berlin GmbH & Co KG
Director: Lucas Zanotto
Producer: Christian Gemeiner, Julia Rudloff
Edding Do it yourself
Director: Lucas Zanotto & dyrdee Media
Production: dyrdee Media, Berlin
Client: Edding
Boing Dont act like a monster
Director: Lucas Zanotto
Client: Boing
EHF
Director: Lucas Zanotto
Client: EHF
TUI Weather
Director: Lucas Zanotto
Agency: Jung von Matt, Hamburg
Client: TUI
Look4U
Director: Lucas Zanotto
Client: Look4U
OOMY Desk Knight
Director: Lucas Zanotto
Client: OOMY
The Ostrich short
We Think Things is a colorful design studio specialized in motion graphics, character animation and other thoughtful things. It was founded by motion graphics artists and directors Pascal Monaco and Felix Meyer (both born 1986 in Hannover). They studied communication design with an emphasis on 2D animation and graduated in 2011 with the short film Hitch. As a design duo and directing team, they are mainly driven by the urge to tell a story. While being influenced by the simplicity of graphic design they soon started to focus on a more minimalistic and colorful approach to motion design and animation. Their work has been screened on festivals in Berlin, Paris and New York and was awarded at ADC Germany Junior Awards in 2011.
Eye Candy
Director: We Think Things
TOYOTA – THE OUTSIDE CAR
What makes you a grown-up? Is it a proper job or a driver's licence? It's tricky to answer this question and actually we love to keep on seeing and doing things from a child's perspective. Just like the joyful and colorful cartoon character Marco Dottori does in our new clip for Toyota's Stories Of Better – he will never lose that passion of a child.
We produced this charming looking 2D-animated short film in cooperation with our new Sehsucht talents Felix Meyer and Pascal Monaco from We Think Things. Have a look at the smooth and still remarkably warm style!
Client: Toyota Worldwide
Agency: Saatchi&Saatchi, London
Cummulus & Nimbus
Director: We Think Things
Hitch
Director: We Think Things
